Thanks to everyone who supported us during Earth Month! With your help, we hoped to have created some awareness on being more eco-conscious in our daily lives! Let’s summarise our campaign review.
During April, The Candle Company supported National Earth Day on Monday April 22nd to help raise awareness of the importance of green living. National Earth Day is part of Earth Month, a month of environmental activities around the world, and a great time to adopt new personal habits to benefit the environment.
During Earth Month, for every jar candle purchased from the Kerasoy range of natural candles, customers will receive a free jar candle refill when they returned their empty jar back to the shop. This is a great way to try out our natural eco-soy wax candles and an easy way to participate in Earth Month by being more eco-conscious and re-using the glass jar. Offer runs from 1-30 April 2013 but customers can still return their empty jars by 15 May for a FREE refill.
We also encouraged our customers to act green by bringing their own shopping bags, The Candle Company did not provide any bags during the month of April so customers could purchase recycled bags by donating $5 to WWF-Hong Kong.
We also shared ‘Green living tips’ everyday for a month on Facebook. The aim is to inspire fans with some simple ideas that could be done every day to help save our planet. Customers could also join our “Green Challenge” game to test their green knowledge by answering 5 simple questions correctly and getting the chance of winning a fabulous candle hamper and oil burner set. Game ends 15 May 2013 midnight. One winner will be announced on Facebook on 21 May 2013. So why not have a go? There’s still 10 days left before the game ends!